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THE SELLER'S
RESPONSIBILITIES
WHEN SELLING
THEIR HOME
Many sellers believe
their role in getting their home sold is simply to sign a listing
agreement.
If you are concerned about
getting a quick sale and the highest possible price then you want
to know what you can specifically do to assist the Realtor you
choose to professionally market your home.
The 13 items below are the
responsibility of the seller.
Item #1
TELL THE REALTOR THAT IT'S
OKAY TO TELL
YOU THE TRUTH
That certainly seems like a
strange request doesn't it! What this means is that often times a
Realtor is afraid to tell the seller what they really believe.
Some Realtors believe that if they told the truth about what
fix-up or clean-up items were needed or about what price the home
would really sell for that the seller would be offended and they
wouldn't get the listing.
Item #2
FULLY DISCLOSE ANY
INFORMATION YOU HAVE
ABOUT THE HOME TO YOUR REALTOR
A seller disclosure form can
create a lot of confidence in a buyer plus prevent a lawsuit if
the buyer feels they have been mislead as to the condition of the
home or status of the property. Accurately fill it out and give it
to your Realtor. Take the time to give your listing agent your
monthly utility expenses, property taxes, insurance information,
etc.
Item #3 REMOVE
CLUTTER FROM ALL AREAS OF THE
HOUSE
Remember you never get a second
chance at a first impression. Check out your basement, the
closets, the yard, etc. and of course, you live there but do the
best you can.
Item #4
CLEAN THE PROPERTY
THOROUGHLY
We're talking about both inside
and outside. Clean houses sell faster and for more money. If you
need to hire someone to professionally clean your home and shampoo
your carpets, do it.
Item #5
COSMETICALLY FIX-UP THE
PROPERTY AND TAKE
CARE OF THE LITTLE THINGS
Painting the interior and
exterior will get you substantially more money or a faster sale
almost always. Fix the drippy faucet, the toilet that won't stop
flushing and other deferred maintenance items. Whatever money you
need to spend fixing these items usually comes back to you in the
sales price you get!
Item #6
MAKE YOUR HOME EASY TO
SHOW
Many home owners have missed a
sale because a prospective buyer couldn't get into the home to see
it when they wanted to see it. Because lots of showings will be
from agents that are not with the listing company, a keybox or
lockbox are usually good ideas. This box allows a key to be
securely placed at the home to allow Realtors access to the
property to show it without driving to get a key from the listing
Realtors office. Do not request the listing agent to be present
when your home is being shown. If the listing agent is required to
be present it will eliminate certain showings simply because of
scheduling conflicts.
Item #7
ALLOW SHORT NOTICE
SHOWINGS
Although you may want a 24 hour
notice before your home is shown or at least 1 to 2 hours notice,
some buyers can only look at your home if they can get in
immediately. One example of this would be the out of town buyer
that is in town "house hunting" and must buy a home. The
out of town buyer may have driven past your home and seen your for
sale sign while in the Realtors car. They ask the Realtor to see
your home. Don't be surprised if you get a call requesting to see
your home "right now". Do everything you can to
accommodate this type of showing'.It probably won't happen often
but that one person could be your ideal buyer.
Item #8
STAY OUT OF THE WAY WHEN
THE HOME IS
SHOWN
When you look at houses or
clothes do you want someone telling you all about them...Or do you
prefer to look on your own and then be able to ask someone if you
have any questions' Leave the house, go to one room in the house
or go outside but don't try to act as a tour guide.
Item #9
WHEN A CONTRACT IS WRITTEN
ALLOW THE
REALTOR TO PRESENT IT TO YOU IN
PERSON
In other words don't tell your
Realtor to present it over the phone unless, of course, you are
out of town. When you meet in person to review the offer you can
fully discuss all of the aspects of the offer, including the
buyers qualifications, contingencies, etc. IF you can't accept the
price or terms you can give the potential buyer a counter offer in
writing. A written counter offer is much better than a verbal
counter offer.
Item #10 ALLOW THE REALTOR YOU
HIRE THE FREEDOM
TO SPEND THEIR TIME AND THEIR
MONEY AS
THEY SEE BEST CHOOSE
If they are a professional they
will do what is needed to get your home sold. If they are not a
professional, don't hire them! Remember a Realtor only gets paid
if your home sells'Trust them to make the right marketing choices.
Item #11
ASK YOUR REALTOR TO GIVE
YOU HONEST
FEEDBACK AFTER YOUR HOME IS ON
THE
MARKET FOR SALE
When your home is actively on the
market for sale, you will get feedback from both Realtors and
potential buyers. You want their feed back. If you are not getting
showings it could very well be your asking price is too high. If
you are getting showings and no offers, then both the Realtor
showing your home and their client will have some feed back as to
why it wasn't the right home or they weren't interested' You want
truthful feedback even if it hurts your feelings.
Item #12 PRICE YOUR HOME
CORRECTLY FROM THE
BEGINNING
Unfortunately many home owners
price their homes too high when they originally put it on the
market for sale. It's unfortunate because they actually get less
money for their property because they originally priced it too
high. The ideal time to get top dollar for your home is the first
30 days. When there is a new listing on the market it creates
excitement for both the Realtors and home buyers. Because it's new
on the market it doesn't prompt low offers and may even have a
buyer offer more than asking price if more than one buyer is
interested in it. You will receive more money for your home if it
is priced correctly from the beginning.
Item #13
REDUCE THE PRICE WHEN
NECESSARY
Ideally when you first put your
home on the market for sale you priced it correctly. If you have
not had many showings by the entire Realtor community then it
could be the price needs adjusting. If your property initially had
lots of interest or showings and now not much is happening, your
price may be too high. The longer your home is on the market for
sale the more it invites low offers. Reduce the price quickly if
the marketplace is not responding. Remember the longer your home
is for sale the lower price you will probably get.
It would be a privilege for me to
meet with you and review a total marketing plan for your home.
I look forward to hearing from
you.
Maria Scors: 973-610-1909
eMail:
MariaScors@NJHomesMove.com
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